Hi, I'm Aggie
Lema-Kowalczyk
Senior Product Leader | $50M+ Revenue Driven Across Consumer Packaged Goods (CPG), Direct-to-Consumer (DTC), Gifting & e-commerce
Extensive experience building products that scale from physical CPG development at national retail to digital e-commerce transformation. I bridge both worlds.
My Skills & Achievements
I’m a Senior Product Manager and Director-level leader with 10+ years driving measurable revenue across CPG, DTC, gifting, food & beverage, and omnichannel retail.
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I’ve built 600+ SKUs for national retail, driven $50M+ in revenue, and led digital product transformations that generated millions in measurable e-commerce growth, including $1.5M+ in a single holiday season. I led private label and licensed product development for brands such as Starbucks, Corona, and Jack Link’s.
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My background spans both worlds: physical CPG product development from concept to Walmart shelf, and digital product management from PDP strategy to A/B testing at scale. That combination is rare, and it’s what I bring to every product leadership role.
$50M+ Revenue driven
600+ SKUs launched
$1.5M+ Thanksgiving e-commerce growth
#1M+ Holiday digital transformation
20+ National brands
Defined product strategy and roadmap from discovery to launch, keeping products and features ahead of market trends and anchored in customer needs.
Acted as the Voice of the Customer across retail and digital channels, translating user insights into prioritized features that lifted engagement and conversion.
Delivered 600+ SKUs to national retail and e-commerce, balancing retailer requirements, licensor standards, and customer expectations.
Led cross-functional teams across Sales, Marketing, IT, UX, Analytics, Merchandising, Design, Packaging, Operations, and Procurement, driving alignment, hitting deadlines, and keeping stakeholders informed at every stage.
Used competitive analysis, A/B testing, and data-driven insights to guide product decisions and improve business outcomes.
Streamlined workflows and removed friction across product development cycles, from ideation through post-launch optimization.
Fun Facts
Trilingual in English, Spanish, and Polish, a perspective shaped by years living across Poland, Latin America, and the U.S. I’m a foodie, always eager to explore new flavors, cuisines, and cultures. I enjoy getting lost in a good book, dancing, and spending time outdoors, especially by the beach. I’m a mom to two wonderful kids and two playful pups, making every day an adventure.
My Projects
From national retail launches to digital e-commerce transformations, explore the projects, brands, and measurable results behind the work.
Brand Experience
